Check out Google’s new browser in Beta, Chrome. I had to download it to Parallels since I’m on a Mac (bummer, but Chrome for Mac is coming they tell me).

Simply said-it is super fast. I have a big affinity for Firefox since they have great plug ins for search marketing and they are enormously stable. Speed alone is a good reason to test the browser, as well as elegance with other Google apps. It will be interesting to see if users embrace the browser and if it gains traction (maybe just among the techies?)

The bigger question is, what is Google doing with all the data? How does this affect the user experience and, more importantly, how does Google ad network affect what I’m seeing? Search has always been a target for paid views of any search query and Google has been the factor that has kept our natural search queries to date organic. Will Chrome change this? Only time will tell. Please leave a comment if you have used Chrome and want to share your experience…